Paid Apps Specialist
JOB_52520721036269Tipo de emprego
PermanenteLocalização
São Paulo - SPÁrea de especialidade
TechnologySetor
Tecnologia da InformaçãoSalário
Pacote compatível com o mercado
Paid Apps _ A/B testing _ Paid campaign _ Data Analysis
About the company:
BetMGM Brazil is a Brazilian betting and online gaming operator, formed by a strategic partnership between two industry leaders: MGM Resorts International, a global powerhouse in gaming and entertainment, and Grupo Globo, Latin America’s largest media conglomerate. Together, we are poised to revolutionize the Brazilian market with a cutting-edge sports betting and iGaming platform, offering a responsible and unparalleled gaming experience.
Leveraging MGM Resorts' extensive expertise in gaming and entertainment, combined with Grupo Globo's deep understanding of the Brazilian consumer and its unrivaled media reach, BetMGM Brazil is uniquely positioned to become a leading force in one of the world’s fastest-growing regulated markets. Our commitment to excellence, innovation, and customer-centricity drives us to set new standards in the industry, delivering a product that not only entertains but also engages with integrity and responsibility.
As we prepare to launch in early 2025, in a regulated market, our vision is clear: to establish BetMGM Brazil as the go-to destination for sports betting and online gaming, where cutting-edge technology meets a deep understanding of our audience, creating experiences that are both thrilling and trustworthy.
About the role:
Required Skills:
Nice to have skills:
Want to be part of LeoVegas team? Click ‘Apply Now’ to submit an updated copy of your CV, or contact us now.
If this position is not ideal for you but you are looking for a new role, please contact us to discuss your career confidentially
#LI-DNI
BetMGM Brazil is a Brazilian betting and online gaming operator, formed by a strategic partnership between two industry leaders: MGM Resorts International, a global powerhouse in gaming and entertainment, and Grupo Globo, Latin America’s largest media conglomerate. Together, we are poised to revolutionize the Brazilian market with a cutting-edge sports betting and iGaming platform, offering a responsible and unparalleled gaming experience.
Leveraging MGM Resorts' extensive expertise in gaming and entertainment, combined with Grupo Globo's deep understanding of the Brazilian consumer and its unrivaled media reach, BetMGM Brazil is uniquely positioned to become a leading force in one of the world’s fastest-growing regulated markets. Our commitment to excellence, innovation, and customer-centricity drives us to set new standards in the industry, delivering a product that not only entertains but also engages with integrity and responsibility.
As we prepare to launch in early 2025, in a regulated market, our vision is clear: to establish BetMGM Brazil as the go-to destination for sports betting and online gaming, where cutting-edge technology meets a deep understanding of our audience, creating experiences that are both thrilling and trustworthy.
About the role:
The App Marketing Specialist is responsible for both planning and executing the app campaigns to achieve the communicated targets for our brand in the Brazil market as well as relevant A/B testing activities.
They will be accountable for analysing the competitive landscape to help the team identify growth opportunities, and will have ownership for the daily optimization of campaigns and provide budget planning and strategy recomendativo to dedicated markets / brands stakeholders, and will present the results to teams and stakeholders related to Performances, achievements and A/B tests.
Our candidate will:
● Plan and execute app campaigns to achieve the communicated targets for dedicated markets and brands.
● Optimise campaigns on a daily basis to improve performance.
● Provide budget planning and strategy recomendativo to stakeholders.
● Present the results of campaigns to stakeholders.
● Paid campaigns management skills
● Strong understanding of measurement platforms and reporting tools
● Excellent data analysis skills
● Strong communication skills
●Data-driven and analytical thinking ability
Required Skills:
● Experience in Igaming industry
● Advanced / Fluent English
Nice to have skills:
● Paid campaign management skills and experience to be able to work independently
● A good understanding of the measurement platforms and internal reporting tools
● Excellent data analysis skills to measure the effectiveness and impact of marketing activities and decisions
● The ability to communicate effectively to stakeholders about app campaign performance, strategy & budget
Want to be part of LeoVegas team? Click ‘Apply Now’ to submit an updated copy of your CV, or contact us now.
If this position is not ideal for you but you are looking for a new role, please contact us to discuss your career confidentially
#LI-DNI
Paid Apps SpecialistJOB_525207210362692024-09-032024-12-02
JOB_52520721036269