About the role:
Are you passionate about uncovering insights that drive business strategy and decision-making? Do you thrive on diving deep into data to understand behaviours and market trends? If so, we have an exciting opportunity for you! As a Senior Market Researcher, you will play a pivotal role in our team, leading the charge in gathering and analysing market data to provide invaluable insights that shape our company's direction and ensure we stay ahead in an ever-evolving marketplace.

You will be responsible for:
● Conduct in-depth market research and analysis to identify emerging trends, customer preferences, and competitive landscape.

● Develop and implement research methodologies to track brand experience and customer experience metrics, ensuring our organisation stays ahead of market dynamics.

● Collaborate closely with internal stakeholders and cross-functional teams to identify research objectives, gather requirements, and design research studies that provide actionable insights.

● Perform ad-hoc market research projects as required, utilising various quantitative and qualitative techniques such as surveys, interviews, focus groups, and data analysis.

● Liaise with external partners and vendors to coordinate research activities and manage research projects from start to finish.

● Analyse and interpret research findings, distilling complex data into clear and concise reports, presentations, and recomendativo for senior management.

● Apply advanced statistical analysis techniques to uncover patterns, correlations, and insights from large and diverse datasets.

● Stay up-to-date with industry trends, best practices, and advancements in market research methodologies, and incorporate relevant techniques into our research processes.

Essential Skills:
● Proven experience as a Market Researcher or similar role, preferably in a consumer-focused industry.

● Strong technical skills in market research methodologies, including quantitative and qualitative data collection techniques, survey design, statistical analysis, and data visualisation.

● Proficiency in using Python or similar programming languages for data collection, manipulation, and analysis.

● In-depth knowledge of online gambling products, trends, and customer behaviours.

● Proficiency in using market research tools, software, and data analysis platforms.

Nice to have skills:
● Bachelor's degree in Marketing, Business, Psychology, Statistics, Sociology or a related field.

● Familiarity with responsible gambling practices, compliance requirements, and regulations in the online gambling industry.

● Knowledge of brand experience and customer experience tracking methodologies.

If you are interested in this position, click ‘Apply Now’ to submit an updated copy of your CV, or contact us now.
If this position is not ideal for you but you are looking for a new role, please contact us to discuss your career confidentially